Account Executive, Advertising Solutions
Company: Tbwa Chiat/Day Inc
Location: Los Angeles
Posted on: November 8, 2024
Job Description:
Account Executive, Advertising SolutionsDiscord is used by over
200 million people every month for many different reasons, but
there's one thing that nearly everyone does on our platform: play
video games. Over 90% of our users play games, spending a combined
1.5 billion hours playing thousands of unique titles on Discord
each month. Discord plays a uniquely important role in the future
of gaming. We are focused on making it easier and more fun for
people to talk and hang out before, during, and after playing
games.This position is US based only.We are seeking an experienced
Account Executive to join as a founding member of the sales team
for our new Advertising Solutions (Quests) business line. This role
is perfect for someone passionate about the entertainment industry
and eager to help companies in this space market to their most
dedicated audiences.This is a global role where you will work in a
dynamic, zero-to-one environment to build and grow a new,
fast-expanding business line at Discord. You will harness your
prior experience in advertising/media/marketing spaces and bring a
combination of strategic business thinking, industry relationships,
product insights, and an ability to build a significant, recurring
book of business with clients.What You'll Be Doing
- Identify and address clients' marketing needs
- Develop tailored solutions and proposals that deliver value to
entertainment industry clients
- In order to hit revenue and account goals, you will:
- Prospect and source media buying opportunities with film
studios, streaming platforms, television networks, and their media
agencies
- Build and deepen relationships within the entertainment
industry with stakeholders & key decision makers at the brand
direct and agency levels
- Negotiate and close deals to meet revenue and account
goals
- Help clients achieve business and marketing goals using
Discord's solutions
- Deploy effective and repeatable sales strategies. Apply an
account planning process to prioritize accounts, grow revenue,
educate clients, lead strategic client conversations, and navigate
complex relationships.
- Create and convey compelling sales presentations and proposals
utilizing internal and external data.
- Become an expert in Discord solutions and adapt recommendations
to suit varying entertainment client needs
- Consult with clients and contribute to marketing and media
plans that enable them to reach their target audiences on
Discord
- Demonstrate expertise around the gaming, media, and marketing
spaces to clients, within Discord, and in industry forumsWhat you
should have
- 6+ years of experience as an Account Executive in direct ad
sales, media buying, or digital advertising, with a focus on the
entertainment industry
- Proven track record of meeting or exceeding account and revenue
goals
- Experience in managing entertainment clients throughout the
funnel with a deep understanding of their challenges and
objectives
- Experience in building relationships with top marketing
decision-makers in the entertainment industry and their
agencies
- Ability to analyze data and identify insights to assess
campaign performance
- Ability to proactively troubleshoot and problem-solve quickly
and through the proper escalation channels
- Experience with marketing and ad technology ecosystem including
ability to collect and convey product needs as well as working
cross-functionally to diagnose and solve technical problems for
clients
- Experience in negotiating and structuring standard and
non-standard ad-buying agreements
- Willingness to travel for regional in-person client meetingsWhy
Discord?Discord plays a uniquely important role in the future of
gaming. We're a multiplatform, multigenerational and multiplayer
platform that helps people deepen their friendships around games
and shared interests. We believe games give us a way to have fun
with our favorite people, whether listening to music together or
grinding in competitive matches for diamond rank. Join us in our
mission! Your future is just a click away!
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Keywords: Tbwa Chiat/Day Inc, Gardena , Account Executive, Advertising Solutions, Advertising , Los Angeles, California
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